International Conference
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Item THE NEED OF TEAM BUILDING IN GLOBALIZATION ERA(Kongunadu Arts and Science College, 2012-07-18) V, SaranyaWith globalization, virtual teamwork is becoming the predominant type for multinational companies. This teamwork requires media, as well as social skill and methodological competencies. The teamwork focusing on extra-curricular activities and developing personal core competencies. A key element of planned reforms is the introduction of combined Computer Supported Learning as the leading informative principle.Item THE IMPACT OF M-COMMERCE IN BUSINESS OPERATIONS(Mahendra Engineering College, Namakkal, 2014-12-29) S, Poornima; R, BhuvaneswariTwenty first century is a digitization, networking and information-based era. Mobile and wireless communication technologies have enabled the provision of innovative services for individuals, organizations and society, while at the same time they have spawned a superabundance of research opportunities. Mobile e-commerce is a trend, getting rapid development and a wide range of applications because of its flexible, simple, convenient, as well as the advantages of anytime and anywhere. Unlike e-commerce, m-commerce is more personalized and there is a need for a novel approach to evaluating m-commerce applications. According to independent research findings, m-commerce, the conducting of business and services over portable, wireless devices, plays a dominant force in business and society. The viability of these projections depends on the power of the underlying technology drivers and the attractiveness of m-commerce applications. To compete in a marketplace dominated by wireless devices, businesses must devise effective m-commerce strategies. Building successful strategies begins by recognizing the forces driving m-commerce's emergence. Mobile technology innovations have allowed organizations to expand the way they conduct business. Organizations are increasingly leveraging the unique value propositions of mobile business in terms of convenience, ubiquity, unison, and personalization to improve business performance and support their value chain activities. This article addresses the following research questions: (i) How does m-commerce create value for organizations? and (ii) What are the organizational impacts of m-business?Item RETAIL SECTOR IN INDIA – ISSUES AND CHALLENGES(SNR & Sons college, 2015-02-02) V, SaranyaThe Indian retail sector is witnessing incredible growth with the changing demographics and an upgrading in the quality of life of urban people. The growing wealth of India’s consuming class, a variety of imported products and the emergence of retail entrepreneurs and particularly in the grocery and food segment, has been one of the main drivers for the present retail boom in the household market.Item INVESTING IN WOMEN IS INVESTING IN A ENTIRE COMMUNITY(Saraswathi Thiyagaraja College, 2016-02) N, Nirmala Devi; V, SaranyaWomen make massive contributions to the economies around them. However, these contributions often go unseen, unrewarded, or stifled, because of the unequal opportunities that exist between men and women. If given admission to the financial resources and services necessary to thrive as successful entrepreneurs, together, women could lift themselves out of poverty, help their communities to thrive and support their families. Studies have constantly shown that when women are economically independent and they are engaged in income-generating activities, they can provide more opportunities for their children. such as a chance to get receive proper healthcare and an education, as well as being in a better position to take on more of a decision-making position in the family.Item STUDY ON FUNDAMENTAL ANALYSIS AND STOCK SELECTION BY F_SCORE MODEL FOR SELECTED COMPANIES OF TEXTILE SECTOR(Bharathiar University Arts and Science College, Valparai, 2016-09-15) S, Poornima; R, BhuvaneswariIn this research work a simple financial score is considered to capture short term changes in firm’s operating efficiency, Profitability and Financial policy of selected companies in Textile Sector for the past five financial years starting from 2010 to 2014. All this data is then put into F_ SCORE as developed by Piotroski in the year 2000. The score value helps the investor to make a systematic decision to buy or sell the selected shares. The goal of this paper is to show that investors can create a stronger value portfolio by using simple historical financial performance.Item ORGANISATIONAL IMPACT ON PERCEIVED SELF EFFICACY(KG College of Arts and Science, 2017-02) N, Nirmala Devi; R, SindujaSelf-efficacy (also known as social cognitive theory or social learning theory) is aperson’s belief that she is capable of performing a particular task successfully (Bandura,1977, 1997). Think of self-efficacy as a kind of self-confidence (Kanter, 2006) or ataskspecific version of self-esteem (Brockner, 1988).Item INFLUENCE OF SOCIAL MEDIA ON INVESTMENT DECISION MAKING WITH SPECIAL REFERENCE TO STOCK MARKET(Avinashilingam School of Management Technology, Coimbatore, 2017-02) S, Kavitha; R, BhuvaneswariIn present days, Social media has become a vital part of modern society. According to Statista data, there are 2.34 billion social media users around the globe and it may extend up to 2.95 billion in 2020. Social media is used by many fields like Education, Business and Organisations, Health care industry, Fashion industry, Automotive industry, Hotel industry and so on and nowadays Social media is booming in Financial sector also. This paper is a study about the impact of social media on investment decision making in the stock market.Item A STUDY ON THE PERCEPTION OF GENERATION Z-THE FUTURE OF DIGITAL ERA(GRD Institute of Management, 2020-01) Brindha S; SaranyaPriyadarshihni CGeneration Z, also known as the igeneration, was born after 1995, which means the eldest among them will start graduating from college and may already be part of the workforce or internship programs. It's easy to assume Gen Z workers will be just an extension of the Millennial, but studies show that's not really the case. The Z Generation is predicted to bring about a drastic change in the upcoming workforce. By the end of this decade, the workplaces are slated to imbibe various differences to harness the distinct advantages this generation will bring to the productivity levels and faces of organizations worldwide. The article explores the factors that GenZ considers as important in their work placeItem A CONCEPTUAL STUDY ON INNOVATION AND ENTREPRENEURSHIP(KG College of Arts and Science, 2020-02) SaranyaPriyadarshihni CEvery entrepreneur is now facing a harsh and highly competitive business context in a globalized economy, and in order to resist and to be successful the new challenge is to master the innovation process, harnessing change, creating new competitive advantages by offering better products, using better processes, delivering better services or even offering entirely new solutions. An entrepreneur is an innovator who introduces something new in an economy. Entrepreneurship is doing things that are generally not done in the ordinary course of business. Innovation may be in; introducing a new manufacturing process that has not yet been tested and commercially exploited, introduction of a new product with which the customers are not familiar or introducing a new quality in an existing product, locating a new source of raw material or semi-finished product that was not exploited earlier, opening a new market, hitherto unexploited, where the company products were not sold earlier, developing a new combination of means of production. Although the process of innovation is one of the most important drivers of growth and prosperity in today's global economy, it is also one of the least understood. This paper wants to bring a contribution to a better understanding of the innovation process and to identify some characteristics of the future entrepreneur.