IMPACT OF SOCIAL MEDIA ON MILLENNIALS – A CONCEPTUAL STUDY

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dc.contributor.authorS, Kavitha
dc.contributor.authorR, Bhuvaneswari
dc.date.accessioned2020-06-20T05:11:16Z
dc.date.available2020-06-20T05:11:16Z
dc.date.issued2016-10
dc.description.abstractIn present days, Social media has become a vital part of modern society. Social media are web-based services that allow users to connect and interact with friends, contacts, and strangers. Social network sites include Facebook and Twitter, Instagram, Media-sharing sites such as YouTube and Flickr, blogs, and other web-based communication forums. The term “Millennials” refers to persons born between 1980 and 2000. They are also called as Generation Y and Digital Natives with the highest internet use since the last few decades. The Internet’s instantaneous information, the broad reach of media influence the superior usage of Social media by Gen Y. This study attempts to explain the impact of social media on millennials.en_US
dc.identifier.issn2347-5005
dc.identifier.urihttps://www.coursehero.com/file/43925438/ajmst040108pdfdocx/
dc.identifier.urihttps://dspace.psgrkcw.com/handle/123456789/313
dc.language.isoenen_US
dc.publisherApeejay Journal of Management Sciences and Technologyen_US
dc.subjectSocial Media Networken_US
dc.subjectPersonality Developmenten_US
dc.subjectGeneration Yen_US
dc.subjectMillennialsen_US
dc.titleIMPACT OF SOCIAL MEDIA ON MILLENNIALS – A CONCEPTUAL STUDYen_US
dc.typeArticleen_US

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