Department of Economics
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Item AN ANALYSIS ON THE SCOPE OF PRECISION FARMING IN INDIA(International Journal of Research and Analytical Reviews (IJRAR), 2019-06) M, Lalithambigai; N, Varsheni; V, MalavikaPrecision farming is a satellite farming method which aims at optimising returns while preserving resources by observing, measuring and responding to variability within and across fields. Precision Agriculture Technology (PAT) uses information technology and software to ensure crops receive accurate input to avail optimum health and productivity. PAT has been experimented in Indian states like Punjab, Tamil Nadu, etc. These experiments have recorded an increase in productivity for the adopted farmers. This has impacted the socio-economic status of the rural farming community . A SWOT analysis has been undertaken to highlight the effectiveness of this method. The objective of this paper is to provide policy suggestions regarding education and improvisation for farmers and for better implementation of this method.Item BIG FIVE PERSONALITY FACTORS IN RELATION TO SOCIAL ADJUSTMENT AMONG PROSPECTIVE BUSINESS EXECUTIVES(Review Of Research, 2018-07) Suganya S; Ravi Kumar V; Suganthamani C VThe paper makes an attempt to draw a relationship between on big five personality factors and social adjustment of MBA students. Likewise number of research on big five personality factors that explain its impact on individual achievement in different ways. But there is no research available in the literature that explains how does a big five personality factor affect / social adjustment among future business executives. Hence the current study propose to carry out the research on big five factors and their influences on social adjustment among MBA students who are going to be business executives. The sample of this research consists of 200 MBA students from in and around of Coimbatore city. The simple random sampling method was adopted for selecting these samples. The investigator used Big Five Personality Factor Questionnaire (John & Srivastava, 1999)) and Social Adjustment Scale developed by investigator. Thus the collected data were analyzed using descriptive analysis, and correlation analysis to find out the results. The present study concludes that there is a significant relationship between the factor conscientiousness and Social Adjustment. Further, there is no significant relationship between other four factors like Extraversion, Agreeableness, Neuroticism, Openness and Social Adjustment among the selected MBA students.Item CHALLENGES IN ACQUIRING SKILL TRAINING WITH SPECIAL REFERENCE TO RURAL WOMEN(Manonmaniam Sundaranar University, Tirunelvelli, 2019-12-13) C, AthenaThe dominance of rural economy pressurizes the government of India to enhance the economic conditions of the rural sector. One of the important aspects of the government efforts in the rural sector is the skill development initiative. This paper is based on random sampling method and studies the challenges in rural skill development by taking a sample number of both the trainees and the non trainees. The present study is based on primary data. Two skill development institutes in the district of Erode namely Aparna Boutique and Apurvaa Costume Designer Institute were selected. These institutes offer skill development training like tailoring, embroidery and aari works. The study gives suggestions, as well, to impart skill among the rural people and in particular, among women, in a better way.Item CLIMATE CHANGE AND LABOUR MIGRATION WITH SPECIAL REFERENCE TO MIGRANT WORKERS EMPLOYED IN GARMENT INDUSTRY OF TIRUPUR DISTRICT(HISS PUBLISHER, 2017) V, Dhivya Keerthiga; K, ArulselvamGlobal climate change is being a hot debate in the present modernized world. Everywhere in the world all countries are facing rise in temperature in the atmosphere due to which there is high fluctuation in the rainfall, decreasing of ground water, flood during high rainfall, drought, soil erosion, heavy wind, rising of sea level, melting of glacier etc. even though it is been seen as natural factor even humans contribution is being large in number. With this kind of climate change there is large and dangerous effect on the agriculture of the world. Agriculture is one of the most necessary activities that are very much needed for mankind as without food living of human becomes very difficult. But with this change in the climatic condition now a day’s agricultural labour are facing it difficult to depend on agriculture for their livelihood. This is being one of the main reasons for them to migrate to urban areas and indulge them into some other works for money. This present study is been made in order to analyze the impact of climate change on the migrant labors who are been employed in garment industries with special concentration to Tirupur district. Data`s pertaining to the study was collected from 100 migrant workers randomly.Item CROWD SOURCING- THE FUTURE MODEL FOR ORGANIZATIONS(GIM Journal of Management, 2011-07) Suganthamani C VThere is a lot of buzz going on around “Crowd sourcing” lately a term coined by wired journalist Jeff Howe in his article “The Rise of crowd sourcing”. But what is crowd sourcing all about? In Howe’s own words “ Technological advances is happening in everything from product design software to digital video cameras which are breaking down the cost barriers that once separated amateurs from professionals. Hobbyists, part-timers, and dabblers suddenly have a market for their efforts, as smart companies in industries as disparate as pharmaceuticals and television discover ways to tap the latent of talent of the crowd. The labor isn’t always free, but it costs a lot less than paying traditional employees. Its not outsourcing; its crowd sourcing. This definition illustrates where the crowd sourcing phenomenon is coming from, but it does not create clear boundaries for what should be considered crowd sourcing and what should not. Does crowd sourcing necessarily involves something commercial? Can we classify social networks and collaborative production platforms as crowd sourcing? Probably there is no definite answer for this question as the phenomenon of crowd sourcing is evolving and reshaping itself day by day.Item DETERMINANTS OF FARM PRODUCTIVITY IN ORGANIC AND INORGANIC FARMING SYSTEM(ZENITH International Research & Academic Foundation (ZIRAF) India, 2014) S, Padma Annakamu; M, ManonmaniThe major objective of this study was to determine the major common factors influencing the land productivity of Vellore region located in the state of Tamilnadu across organic and inorganic cultivation and to suggest some policy measures to promote organic farming. The sample size consisted of farmers adopting 23 organic and 20 inorganic farming system. Discriminant analysis was carried out to analyse the data. It was found that land size, number of labourers employed, number of implements used and output were the highest discriminating variables. It was suggested that that there is more scope for organic farming with proper training and knowledge through research. Organic farmers are best practitioners as well and they realize greater average yields.Item DETERMINANTS OF PUSH AND PULL FACTORS AMONG MIGRANT WORKERS IN COIMBATORE(ZENITH International Journal of Multidisciplinary Research, 2014) Renuka, KRural-urban migration is one of the most widespread demographic trends, particularly in developing countries. In India, it is seen that among the migrants in the rural areas, about 90 percent migrated from the rural areas while only about 9 percent were from the urban areas. Unemployment pushes migrants towards areas with greater employment opportunities. The migrant workers shift to different places either individually or with families depending upon the nature of work and seasonality of work. This movement of population is explained by both push and pull factors due to varied rural based development programme. This current study focuses on examining the various push and pull factors influencing for migration among informal workers in Coimbatore. The universe of the study consisted of all 120 migrants workers residing in Pannimadai and Veerapandi area in periyanayakkanpalayam were selected by adopting purposive sampling technique. The study found that that rural stagnation such as lack of economic and social opportunities for self improvement (education and training facilities) and lack of career progression are the main reasons for migration to urban areas. The government should identify the opportunities and constraints for poverty reduction and development provided by rural-urban linkagesItem DETERMINANTS OF REMITTANCES BY THE MIGRANT LABOURERS EMPLOYED IN GARMENTS SECTOR OF TIRUPUR DISTRICT(Asian Academic Research Associates, 2016) V, Dhivya Keerthiga; K, ArulselvamInternal Migration is becoming one of the important factors in development of developing countries. People are migrating from rural area to urban area in order to seek better working condition. People migrate both for economic as well as for non-economic reasons. People when migrate; leave some of their family members behind them in the place of origin. Hence, whatever they earn in their place of destination, they save a part of it and send it to their members in the place of destination for varied reasons. Remittance is generally defined as the money that is been transmitted by the migrant workers to their households in the place of origin. This money is been used by the family members in their origin for asset accumulation, maintenance of expenditure, investment in profitable ventures. It acts as one of the major financial support for the migrant‟s family in their origin. Remittance plays an important role in the development of socio-economic status of the left behind families of the migrant peoplesItem DOMESTIC CONSUMPTION PATTERN OF WATER AMONG HOUSEHOLDS IN COIMBATORE CITY(BODHi International Journal of Research in Humanities, Arts and Science Center for Resource, Research and Publication Services, (CRRPS) India., 2018-09) C, AthenaGlobal consumption of water is doubling every 20 years, more than twice the rate of human population growth. The emerging scarcity of water has also raised a host of issues related to sustainability of the present form of economic development, sustained water supply, equity and social justice, water financing, pricing, governance and management. Changes in lifestyle and changes in consumption rate of water are also leading to pressure on fresh water resources. Patterns of water consumption vary with nation and communities depending on a multitude of factors like economic, cultural, climatic, water availability and accessibility as well. In this background an attempt is made to analyze the domestic consumption pattern of water among households in Coimbatore city.Item ECO- TOURISM(Annamalai University, 2010-09-03) Suganthamani C V; Vani AEco- Tourism is entirely a new approach in tourism. It is a preserving travel to natural areas to appreciate the cultural and natural history of the environment, taking care not to disturb the integrity of the ecosystem, while creating economic opportunities that make conservation and protection of natural resources. Today the entire world is facing deep crisis and is in the danger of being doomed. The continuous denuding of forest reserves has led to global warming and greenhouse effects. This has led to some realization and now the world has awaken for new beginning about human responsibility towards nature.Item ECONOMICS OF COCOON PRODUCTION: A FARM LEVEL ANALYSIS IN COIMBATORE DISTRICT, TAMIL NADU(Biotech Books, New Delhi, 77th Annual Conference of the Indian Society of Agriculture Economics held under auspicious of College of Post Graduate Studies, Central Agriculture University (Imphal), Umiam, Meghalaya, 2017-10-12) M, LalithambigaiIt has been widely acknowledged that sericulture has the potential for increasing the income of the marginal and smaller farmer. In order to understand this, the benefit-cost ratio of sericulture farming and input-output relationship in cocoon production were analysed by collecting information from 120 sericulture farmers in Coimbatore district of Tamil Nadu, India. The benefit cost ratio was worked out as 1:1.24. It indicates that sericulture is economically viable and commercially feasible for the farmers. The production function analysis shows increasing returns to scale. Increase in the amount of fertilizer, DFLs and number of batches have a positive effect on productionItem EMPLOYEE RETENTION PRACTICES(RVS Faculty of Management, 2011-02-04) Suganthamani C V; Vani AHuman resources are the assets in each and every organization. It becomes essential for the management to use them effectively. In the current business scenario, having a good quality of work life is somehow related, only through a good working relationship. Fundamental changes are taking place in the work force and workplace that promise radically alter the ways companies relate to their employees. Hiring and retaining good employees have become chief concerns of every company. Companies that understand what their employees want and need in the workplace and make strategic decicion to proactively fulfill those needs .Item EMPOWERMENT OF WOMEN THROUGH HRE(NGM College, 2010-03-11) Suganthamani C V; Kalpana KEquality of access to all levels of education is crucial to empowering women and girls to participate in economic, social and political life of their societies. Education unlocks a women’s potential and is accompanied by improvements in health, nutrition and well being of women. The human right to education is inextricably linked to other fundamental human rights- rights that are universal, indivisible, interconnected and interdependent .Item ESSENTIAL SKILLS AS AN ENTREPRENEUR(Infant Jesus college of Engineering, Tuticorin, 2010-09-03) Suganthamani C V; Vani AGlobalisation has brought abou a metamorphosis in the way business has done. IT & BT revolution and emergence of new business models have changed the landscape and contours of business drastically. The velocity of change leaves managers stunned but entrepreneurs find greater opportunity in the rising velocity of change. In the progress they walk in the valeey of death and those who come out create new models of business.Item FLEXIBLE WORK OPTION- A DEVICE FOR ENHANCED PERFORMANCE- A CASE STUDYT’(GIM Journal of Management, 2010-07) Suganthamani C VToday, in this hyper tension business scenario, a young software professional is also a drummer with his local band. A practicing doctor is a part time radio jockey and freelance content developer plays snooker for his state. Infact the forte of these young professionals is multi tasking. And if a rigid workplace does not allow them the flexibility, they look for an alternative job. With predictions of huge labor shortage being made now and again it is better not to irk this present generation, which is all set to take over the corporate world. The solution lies in offering flexible work option a tool that has been used by companies for employee motivation and retention.Item GENDER ROLE AND REMITTANCE BEHAVIOUR OF MIGRANT WORKERS(“Shifting grounds gender, community, culture and development”, AVINASHILINGAM INSTITUTE FOR HOME SCIENCE AND HIGHER EDUCATION FOR WOMEN., 2017) V, Dhivya KeerthigaMigration is being a crucial problem in the present economy. In spite of their problem migration is very much needed in a country for its development. As compared to that of international migration even internal migration is now having its growth rapidly. This paper is framed to understand if there is role of gender and remittance behavior of migrant workers. For this purpose the study has been conducted among 100 migrant workers who were employed in various jobs into garment unity of Tirupur district. And this study also makes suggestions and recommendations that are to be followed to maintain gender equality among the migrant workersItem HEALTH PROBLMES AMONG MIGRANT WORKERS IN THE CONSTRUCTION SECTOR(Pondicherry University, 2018) V, Dhivya KeerthigaLabour migration is an important and necessary livelihood strategy for millions of individual and households throughout India. Migration has become a way of life to many, who are unskilled and semi skilled and find difficult to get better jobs within their natives and locality. Most of the poor people migrating to cities and towns join one or another informal sector activity either in wage employment or self-employment. The unorganized sector, now being referred as informal economy at global forums, is understood to be outside the world of regular, stable and protected employment which means that the workers in this economy are not recognized, regulated or protected by the existing legal and regulatory frameworks. Construction is a fundamental, integral part of economic development and provides many of the materials benefit of progress: housing, schools, hospitals, transport, infrastructure, irrigation schemes, power stations, industrial plant, etc. The generation of largest scale employment is a significant aspect of construction work for both male and female workers. Construction workers are unskilled and illiterate workers, which make them very vulnerable to exploitation. The main occupational health problems in the construction industry are back injuries from carrying heavy loads, respiratory disease from inhaling dust, musculoskeletal disorders, noise-induced hearing loss and skin problems. With this background the present study is been carried out in order to examine the health problems among migrant women workers of sample size 110 employed in construction sectors in India with special concentration on Coimbatore region of Tamil Nadu.Item HUMAN RIGHTS VIOLATION ON MIGRANT WORKERS: A STUDY ON MIGRANT WORKERS EMPLOYED IN GARMENT INDUSTRIES OF TIRUPUR DISTRICT(Shanlax Publication, 2017) V, Dhivya Keerthiga; K, ArulselvamHuman migration entails movement of people from one locality or location to another, sometimes over long distances and in large groups. Migration of people occurs for various reasons: exodus during ethnic conflict, natural disaster, political instability, economic hardship as well as search for economic and social improvement, betterment of livelihood and so on. Migration is not a recent phenomenon. For centuries, even during pre-historic times, there are evidences of people moving from one region to other. People moved across length and breadth of a country, at times across borders for social economic and political reasons. Human rights are considered to be the general moral principles or norms which describe certain standard of human behavior and are regularly protected as legal rights in laws. Every human are been to enjoy certain rules and freedom in their life. But, in some circumstances the rights of the human are been violated. Garment Production, is termed as a manufacture and processing of knitwear products or merchandise, including its design, treatment at various stages, and financial services contributed by bankers. Tirupur and Chennai in Tamil Nadu are the bastion of garment export oriented industries, of which the former is the prominent one. Migrant populace from various parts of Tamil Nadu and other states get employed throng Tirupur region, since the region wants those indigent and unskilled workers for its knitwear and its ancillary industries. And now days a large number of northern people are found to migrate and find their employment in the garment sector of Tirupur Districts by various agents and brokers. This particular study is about to examine the “Human Rights Violation on Migrant Workers: A Study on Migrant Workers Employed in Garment Industries of Tirupur District”. The study is been conducted among 100 migrant sample respondents employed in various industries in Tirupur District.Item IMPACT OF CASHLESS TRANSACTIONS ON THE SOCIETY(International Interdisciplinary Research Journal, 2019-02) Kavitha N V; Ilakiya M; Janani SThe research paper focuses on the impact of cashless transaction in the society. It studies the views of various categories of people on the cashless economy. Cashless economy is an economic system in which there is little or very low cash flow in a society and goods and services are bought and paid through electronic media. Cashless economy is the economy in which transactions are made by debit cards, credit cards, cheques or direct transfer from one account to another. A study was conducted in Coimbatore city with the respondents of 150 and the data was collected with the help of structured Questionnaire and was further analyzed using (SPSS) for the tools percentage analysis, correlation and ANOVA. The study shows that the introduction to cashless economy in the city can be seen as a step in right directionItem IMPACT OF CASHLESS TRANSACTIONS ON THE SOCIETY(International Interdisciplinary Research Journal, 2019-02) N.V., Kavitha; M, Ilakiya; S, JananiThe research paper focuses on the impact of cashless transaction in the society. It studies the views of various categories of people on the cashless economy. Cashless economy is an economic system in which there is little or very low cash flow in a society and goods and services are bought and paid through electronic media. Cashless economy is the economy in which transactions are made by debit cards, credit cards, cheques or direct transfer from one account to another. A study was conducted in Coimbatore city with the respondents of 150 and the data was collected with the help of structured Questionnaire and was further analyzed using (SPSS) for the tools percentage analysis, correlation and ANOVA. The study shows that the introduction to cashless economy in the city can be seen as a step in right direction.
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