Browsing by Author "Rajalakshmi G.R"

Filter results by typing the first few letters
Now showing 1 - 3 of 3
  • No Thumbnail Available
    Item
    ENTREPRENEURSHIPS: A REVIEW OF ENTREPRENEURIAL TRAITS AMONG WOMEN IN COIMBATORE CITY
    (Studies in India Place Names, 2020-03) Rajalakshmi G.R; Rajamani G
    An entrepreneur is defined as “person in effective control of commercial undertaking; one who undertakes a business or an enterprise”. Entrepreneurship is the procedure of designing, introduction and organization a new business, which is often initially a small business. The people who create these businesses are called entrepreneurs .Entrepreneurship is the act of being an entrepreneur, who starts any financial activity for being self-employed. Entrepreneurship is the “process of the entrepreneur”. It is an effort to make value from end to end recognition of business opportunity. It is basically forthcoming and management functions to assemble financial and material property. It finally, as the risk taker, apart from enjoying the wealth that he creates, he will have to prolong its continuing need for different resources, as it optimistically expands and grows.
  • Thumbnail Image
    Item
  • No Thumbnail Available
    Item
    RURAL ENTREPRENEURSHIP: A REVIEW OF INTERNAL AND EXTERNAL ENVIRONMENTAL FACTORS INFLUENCING THE PERFORMANCE OF MICRO, SMALL AND MEDIUM MANUFACTURING ENTERPRISES
    (Our Heritage Journal, 2020-02) Vijayalakshmi D; Rajalakshmi G.R
    Entrepreneurship development in rural areas is increasingly seen as a promising alternative to traditional economic development. The Micro, Small and Medium manufacturing enterprises play an imperative role in the rural economy. They have a major share of contribution towards Gross Domestic Product (GDP) through 45 per cent manufacturing output, 40 per cent exports and 69 per cent employment. Apart from economic aspects, the social role of these enterprises have also been quite significant for achieving the objectives such as removal of poverty, reduction in income inequality, wealth, consumption standard and regional imbalances (Uma Pujar, 2014; Dipanjan Chakmraborty and Barman, 2014). However, the survival and growth of rural Micro, Small and Medium manufacturing enterprises have greatly depended on the dynamic business environment in which it operates. Hence, the study presents a review of the literature on Micro, Small and Medium manufacturing enterprises incepted in rural areas and stated that rural entrepreneurship is a distinct area of entrepreneurship research and practice, with abundant opportunities for balanced regional development.