Browsing by Author "Jothi K"

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CREATIVITY AS AN EVOLUTIVE PROCESS – AN EXPLORATORY REVIEW
(Karpagam University, 2013-02-01) Jothi K; Judith Priya R
Creative capital: the arsenal of creative thinkers whose ideas turn into valuable products and services. Creative employees pioneer new technologies, birth new industries, and power economic growth. But the process by which they do all this is complex and chaotic. How to manage your firm’s creative capital so it delivers maximum value—increasing efficiency, improving quality, and raising productivity? Help employees do their best work by engaging them intellectually and eliminating distractions.Make all managers responsible for sparking creativity, removing arbitrary distinctions between “suits” and “creatives.”Engage customers as creative partners so you deliver superior products
CUSTOMER RELATIONSHIP MANAGEMENT IN RETAIL MARKETING
(Bonfring Conference Publication/SNR Sons College, 2015-02-20) Jothi K; Judith Priya R; Muthulakshmi K
The most challenging and exciting time to live in is on the cusp of change. And that is where India is today. This huge, multicultural country India is transforming from a socialist economy to a consumption led creative economy. The scope and depth of change that is taking place across the India defies description .This Change provides both a humongous challenge and a gigantic opportunity for marketers and retailers. Retailing is not only an important aspect of the economic structure but very much a part of our lives. Though trading of goods has been in existence since the older days, it is only in the recent past that the buying and selling of goods have become more dominated activity. In fact, today retailing is evolving into a global, high tech business.
GLOBAL ISSUES AND CHALLENGES OF LOGISTICS MANAGEMENT
(Bonfring International Journal of Industrial Engineering and Management Science, 2016-02) Jothi K; Judith Priya R
Logistics is the planning, execution, and control of the movement / placement of goods and / or people, and the related supporting activities, all within a system designed to achieve specific objectives. Logistics management is that part of supply chain management that plans, implements, and controls the efficient, effective forward and reverse flow and storage of goods, services and related information between the point of origin and the point of consumption in order to meet customers' requirements. Logistics management is the governance of supply chain functions. Logistics management activities typically include inbound and outbound transportation management, fleet management, warehousing, materials handling, order fulfillment, logistics network design, inventory management, supply/demand planning, and management of third party logistics services providers. To varying degrees, the logistics function also includes customer service, sourcing and procurement, production planning and scheduling, packaging and assembly. Logistics management is part of all levels of planning and execution -- strategic, operational and tactical. It is an integrating function, which coordinates all logistics activities, as well as integrates logistics activities with other functions including marketing, sales manufacturing, finance, and information technology.
TRAITS AND CHALLENGES OF A VISIONARY ENTREPRENEUR
(Bonfring International Journal of Industrial Engineering and Management Science, 2016-02) Judith Priya R; Jothi K; Kumuthadevi K
Every step towards development and growth is inspired by great vision and ambition for innovation. Any success you have in life must begin with a vision. A vision is the ability to see what others cannot see. Entrepreneurs must use their entrepreneurial skills to create innovative products that actually bring specific value to the customers. They know how to see the opportunity in situations in which others see nothing, or worse, a disaster. People with vision for the future and deep understanding of the present problems are the ones who actually can bring change to the world by embracing disparate ideas and thinking out of the box. Having a vision doesn’t mean that the person knows exactly and for sure what is going to happen. In fact, nobody can do this, because the business world is famous with its uncertainty. It means that visionary entrepreneurs have an idea in their mind, backed with the fearless plan for the execution of the idea. Entrepreneurs are doers, they don’t sit around and talk about how great something can be. They actually work hard to make it happen. The world needs more visionary leaders to create and build products and services that bring value to our lives and solve important problems. Entrepreneurs must know the value of strong leadership and must aim to becoming visionary leaders, leaders who are able to predict the future market trends and are able to plan and act accordingl y to these predictions.
WEALTH MANAGEMENT AND FINANCIAL PLANNING
(Karpagam University, 2014-09-25) Jothi K; Judith Priya R; Muthulakshmi K
The term "wealth management" occurs as at least as early as 1933. It came into more general use in the elite retail divisions of firms such as Goldman Sachs or Morgan Stanley , to distinguish those divisions' services from mass-market offerings, but has since spread throughout the financial-services industry that had formerly served just one family opened their doors to other families, and the term Multi-family office was coined. Accounting firms and investment advisory boutiques created multi-family offices as well. Certain larger firms have "tiered" their platforms – with separate branch systems and advisor-training programs, distinguishing "Private Wealth Management" from "Wealth Management", with the latter term denoting the same type of services but with a lower degree of customization and delivered to mass affluent clients.